Tag Archives: mobile advertising

TECHNOLOGY UPDATE: MOBILE TRAVEL CONSUMERS TRENDS

The results of a recent survey by Millennial Media and comScore show some interesting trends in the behaviour of mobile travel consumers and the travel companies trying to earn their business. In 2013, the travel industry was the seventh largest … Continue reading

Posted in Hospitality, Hospitality Technology, Travel | Tagged , , , , , , , , , , | Leave a comment

What travel activities users perform on mobile

After seeing a travel ad or a video in mobile, 74% of people would request for more information about that travel company. This is according to a study by Tapjoy, a performance-based mobile advertising platform. This number shouldn’t surprise many … Continue reading

Posted in Hospitality, Hospitality Technology, Travel | Tagged , , , , , | Leave a comment

Geo-targeted advertising poised for serious growth in coming years

Travelers have been leading the mobile charge for some time now, toting tables and clutching phones on trips all over the world. With all of these connected travelers roaming localities around the world, mobile advertising is poised to grow – already travelers … Continue reading

Posted in Hospitality, Hospitality Technology | Tagged , , , , , , , , , , , , , , , | Leave a comment