Tag Archives: Hospitality

What travel activities users perform on mobile

After seeing a travel ad or a video in mobile, 74% of people would request for more information about that travel company. This is according to a study by Tapjoy, a performance-based mobile advertising platform. This number shouldn’t surprise many … Continue reading

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Proactively managing online reputation works for hotels – so here is how you do it

Many hoteliers today view reputation management as a reactive discipline of monitoring reviews and social media and responding to reviews in a way that ensures customer know that they care. While managing reviews is a great start to online reputation … Continue reading

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PwC European Cities Hotel Forecast 2013: Thriving or surviving

PwC is delighted to present our European cities hotel forecast for 2013. This second edition features 19 of Europe’s most important gateway cities. For each city, we provide a forecast of occupancy, ADR and RevPAR, as well as the economic … Continue reading

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Priceline-Kayak deal: Marketing expertise and global footprint at heart of $1.8 billion takeover

Priceline is acquiring Kayak for $1.8 billion in cash and stock. Yes, read it again. While unexpected, interestingly the news does not fundamentally tell us anything about the industry. Unless, that is, aside from Priceline’s willingness to use its strong … Continue reading

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All Your Hotel Needs to Know about becoming PCI DSS Compliance

With hacking and data theft becoming increasingly common, there is growing pressure on organizations that store confidential personnel and financial data to put in place systems and processes that deter hackers. It is here that PCI DSS an internationally recognized … Continue reading

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