Tag Archives: advertising

Trends in Hotel Marketing: Social Search, Utility Marketing and Converged Media

For hotels, the first priority in online marketing is to make sure travelers find you when planning trips. That’s become increasingly challenging in the realm of paid search, where online travel agencies, big brands and now Google Hotel Finder dominate … Continue reading

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Geo-targeted advertising poised for serious growth in coming years

Travelers have been leading the mobile charge for some time now, toting tables and clutching phones on trips all over the world. With all of these connected travelers roaming localities around the world, mobile advertising is poised to grow – already travelers … Continue reading

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Jump Start Your Group Business for 2013

As 2012 comes to an end, it is an opportune time to evaluate what worked and what didn’t work, and incorporate those initiatives and practices to ensure the foundation for financial success. A smart and honest assessment and evaluation coupled … Continue reading

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Discover the Benefits of ‘No Cost – Low Cost’ Advertising for Your Hotel

Is your ever growing advertising budget not bringing in the planned return on investment?  Is your hotel still heavily relying on traditional advertising? Are you leveraging the tremendous advantages of social media marketing? If not you could well be missing … Continue reading

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