For hotels, it is most important to concentrate on offering best of services to their guests to win over their loyalty. A loyal guest is most likely to come back to a hotel and moreover, he or she acts as a brand ambassador by spreading good words about a hotel’s offerings and amenities. But, the question is how hotels are going to ensure that their services are better than their competitors, especially when each and every property in a particular segment offer more or less same comforts. In this case, they should leverage the power of smart hotel software to effectively deal with such issues.
Below mentioned statistics would make hoteliers realize the importance of wining over guest loyalty. According to a survey conducted by Forrester, two-third of leisure travelers and about 50% of business travelers hold no loyalty to any particular hotel brand. Read More
Published in: IDS Next
By: Myra Allen