Monthly Archives: September 2012

Travel Planning

Nearly 40 million US consumers accessed travel sites or apps from their smartphone in July 2012, reaching 37% of the smartphone population, according to comScore’s findings into US smartphone travel behaviours based on data from its comScore Mobile Metrix 2.0 … Continue reading

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The implications of last-minute bookings for hotel operators

With shifting consumer expectations due to the proliferation of last-minute booking apps, hotels must consider the implications of offering rooms via the last-minute mobile channel. The promise of reducing empty rooms via last-minute bookings is nothing new – last minute … Continue reading

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